Gabris Wear
Rebuilding Gabri's Wear for conversion — and we're not done yet.
overview
Gabri's Wear is an Egyptian fashion brand with strong product and a store that wasn't converting at its potential. We came in with a clear target lift conversion rate by 30%. The redesign is live, the numbers are moving, and we're still pushing.
The store had traffic but wasn't built to convert it. Weak product page structure, friction in the buying flow, and a design that didn't match the brand's quality. The brief was simple: fix what's leaking and set a foundation that compounds.
the Result
The redesigned store went live and conversion rate climbed 11% in the early weeks. We're tracking toward a 30% total lift — optimization is ongoing with regular iteration cycles and data-backed changes shipping weekly.
+11%
Conversion rate so far.
30%
Target CR lift.
Ongoing
Active project.
